
Hummvee, always and forever
The Hummvee has been definitive baggy short in cycling for decades – much admired, much copied, but never bettered. It’s the baggy short that’s always and forever. All the durability of earlier iterations, made from tough nylon and featuring double stitched in critical areas, making them nearly indestructible.

Pump for Peace World Cup kit reveal
Endura Custom worked with the Pump for Peace Racing Team to create an impactful new kit, launched at the opening round of the UCI Mountain Bike World Cup in Lenzerheide

Riding Pants, but for Summer
Keep it frosty when the riding gets hot - The latest addition to Endura’s flagship mountain bike range will change the way you think about your summer riding kit

Endura Custom gets even better
With more choice for women and updated products now is the best time ever to choose Endura Custom

Endura partner with Pump for Peace Racing Team
A new partnership with a professional mountain bike team that draws its riders from marginalised countries and communities with the aim of forging pathways to high-performance cycling on the global stage.

After The Storm
Diversity champion Aneela McKenna’s new film explores her workplace racial trauma and the power of the bike in overcoming the impacts of racial discrimination.

Endura joins the PeopleForBikes Coalition
Endura joins bike industry group supporting the work for US bike advocacy

Ticino Royale – Nathalie Schneitter’s Bond with Gravel
Discover new GV500 kit for women, as worn by Nathalie Schneitter

New Kit for a New season – Spring Classics From Endura
New colours and innovative products for roadies

Top to Toe – New MTB Kit for a New Season
Endura’s new season MTB gear is here. Discover the game changing apparel and accessories now